
The HomeStead Restaurant
Role:
Designer
Illustrator
Researcher
Software:
InDesign
lllustrator
Photoshop
The HomeStead is an organic kitchen committed to using fresh and locally sourced ingredients from surrounding Philly farms. Founded in 2023, it is a newly restaurant in Center City focused on farm-to-table practices. The oils and spices, though not certified organic, are meticulously selected to ensure exceptional flavor without compromising the restaurant’s practices. This project includes a responsive logo package, menu design, food packaging with brand pattern.
Primary Color Palette
#7B8548
Dingley
#FDD89D
Cherokee
#3A2821
English Walnut
#E55127
Cinnabar
Logo
Primary
Secondary
Brandmark