The HomeStead Restaurant

Role:

Designer

Illustrator

Researcher

Software:

InDesign

lllustrator

Photoshop

The HomeStead is an organic kitchen committed to using fresh and locally sourced ingredients from surrounding Philly farms. Founded in 2023, it is a newly restaurant in Center City focused on farm-to-table practices. The oils and spices, though not certified organic, are meticulously selected to ensure exceptional flavor without compromising the restaurant’s practices. This project includes a responsive logo package, menu design, food packaging with brand pattern.

Primary Color Palette

#7B8548

Dingley

#FDD89D

Cherokee

#3A2821

English Walnut

#E55127

Cinnabar

Logo

Primary

Secondary

Brandmark

Pattern

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